In this role, you will lead the digital strategy and execution to enhance customer engagement across multiple channels. You will collaborate with cross-functional teams to localize global digital platforms and identify emerging trends. Your leadership will drive innovative digital initiatives that support commercial excellence and customer-centricity.

Start Date: 01/07/2025

Duration: 31/12/2025

Key Responsibilities

  • Partner with therapeutic areas and marketing teams to provide strategic guidance on digital transformation, emphasizing personalized customer engagement to accelerate product adoption
  • Drive effective localization of global digital platforms and technical tools for regional markets
  • Manage cross-brand digital initiatives, including channels, content, email marketing, search engine marketing, and social media
  • Lead the digital function by identifying new trends, customer needs, and competitive strategies, while promoting best practices across the organization
  • Foster a "ONE Team" culture across functions, encouraging collaboration and supporting therapeutic areas to meet their goals
  • Coordinate and oversee the digital team to ensure timely delivery of priorities
  • Inspire team members through role modeling and nurturing a culture of continuous improvement and innovation
  • Demonstrate self-awareness and promote a growth mindset aligned with evolving business, customer, and organizational needs

Candidate Profile

  • University degree in business, marketing, or related field
  • Minimum of 4 years of leadership experience in digital or omnichannel marketing
  • Proven success in developing and implementing impactful omnichannel engagement strategies
  • Strong understanding of digital trends, platforms, and technological solutions
  • Excellent change management skills and adaptability
  • Resourceful and capable of managing complex, matrixed environments
  • Resilient with a track record of driving digital innovation and collaboration

 

Job ID 41180871